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Streamlining Renters Insurance and Verification: Efficiency and Peace of Mind

While securing a master policy is crucial, a truly holistic approach to insurance management also addresses the challenges of renters insurance compliance and verification. Traditionally, managing individual renters' policies has been a time-consuming and administratively burdensome task for property teams. Entrata offers innovative solutions to streamline these processes and enhance efficiency. By integrating renters insurance directly into the leasing process, residents can easily secure coverage with a single click, eliminating friction and ensuring compliance from day one.

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Summit Recap: Humanizing AI

While AI has been a buzzword in multifamily for the better part of a decade, it remains in its infancy. Its presence can be compared to the early stages of the internet—the days when chat rooms were popular—in that people are recognizing its value but still figuring out its capabilities and large-scale ramifications. In recent years and particularly in 2024, AI has transformed from a background concept in the industry to a full-fledged trending topic. Most industry conferences, board meetings and general discussion focus upon the subject. Members of Entrata’s Product Design team discussed AI’s short- and long-term possibilities at the 2024 Entrata Summit session Humanizing AI: Leveraging the Strength of Humans and Machines. 

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Summit Recap: Fraud Detection Future of Risk Management

One applicant displayed a fake paystub. Another submitted inaccurate bank records. Yet another was using a synthetic ID. It was a heck of a day for the property management team—but unfortunately, not necessarily a rare occurrence in today’s apartment landscape. Fraudsters are becoming more sophisticated, and property teams must fight back just as fervently, according to a panel at the 2024 Entrata Summit session Fraud Detection and the Future of Risk Management. While many tools are effective in limiting certain types of fraud, a singular solution often leaves gaps in the process. Panelists agreed that a multitiered approach works best to help curtail what could turn into significant financial losses.

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No More "Lease It & Leave It": A Guide to Ongoing Resident Engagement

In our previous blog post, we discussed the importance of the move-in process to create satisfied residents who are more likely to extend their lease, but that’s just the first step. You need to continue delivering on the expectations of service after they’re in their apartment. An obvious first step is to have an open line of transparent communication between you and the resident. This is one area where you can incorporate AI and automation to deliver quick responses by having chat bots and other programs handle first contact and then route it to the right department. Generative AI has the ability to answer simple questions for your residents in a way that still feels personalized, which is the foundation for building lasting relationships with residents. 

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Summit Recap: The Power of Fee Transparency

You find tickets for a sporting event for a reasonable $70. Enthusiasm is high. But when you proceed to the final checkout, the price has climbed to $103 a piece due to fees. Buzz kill. That’s often how it works for apartment seekers, as well. 

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Summit Recap: Trends Driving the Multifamily Industry

In today’s apartment industry, with overburdened onsite associates facing an ever-growing array of challenges and pressures, it’s imperative that operators prioritize creating an efficient and supportive work environment for them.

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Summit Recap: Harnessing Data-Driven Strategies

The famous nineteenth-century retailer John Wanamaker once reportedly said, “Half the money I spend on advertising is wasted. The trouble is, I don’t know which half.” Fortunately, with the data they have access to, today’s multifamily marketers aren’t fumbling around in the dark when it’s time to evaluate the effectiveness of advertising sources and tactics.

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