Introducing Two-Way Texting
A growing number of your prospects prefer texting to phone calls, and with the Entrata’s new two-way texting functionality, you’ve got them covered.
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Supercharge Your Leasing Process with AI-Powered Automation: A Deep Dive
The multifamily landscape is undergoing a seismic shift, driven by the transformative power of artificial intelligence. It's no longer a question of if AI will impact your leasing process, but how deeply. AI-powered leasing solutions are not just a futuristic concept; they're a present-day necessity, offering unprecedented efficiency that improves NOI and personalization that creates better relationships with prospects and residents that traditional methods simply can't match.
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How Your Leasing Agents Should Be Answering Calls
In the days of instant gratification, a missed call from an apartment prospect can be exceedingly detrimental. In fact, that call might have been your only chance, because today’s prospects often immediately move on to the next community.
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From the Summit: Creating Efficiency with Contact Points
Now, perhaps more than ever, apartment owners and operators are seeking operational efficiencies. Multiple motivations are fueling the trend. To start with, because of the amount of turnover at the property level today, onsite teams often are either short-handed or inexperienced. Using technology to reduce and streamline an associate’s workload can give them a much-needed hand. And by taking to-dos...
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Tracking Packages with ParcelAlert
As more and more residents opt for online shopping and home delivery, properties are struggling to keep up with the ever-increasing number of packages delivered to their offices. Receiving a package for a resident insures that it’s more secure than if it were left on a doorstep, but it can add a considerable logistical burden to property staff. One property estimated that it took personnel between 90 minutes and two hours to receive packages, log them in, and send resident notifications. Every day. Weekends were particularly challenging when only one person was in the office, and perhaps inevitably, they found themselves frequently dealing with lost packages, unclaimed shipments, and packages that weren’t logged correctly.
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The Evolution of Performance Metrics: Changing the Multifamily Game
The apartment industry has always utilized data to some degree. But the metrics used in the past were often those of a general variety that nearly anyone could access, including broad regional trends and basic submarket data.
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Engage and Convert Leads with the Right Sales Strategy and Tools
Of the many challenges facing multifamily operators in 2022, the number of leads typically isn’t among them.
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