The OS for Property Management

Turn rigid processes into flexible automations

From generative AI to completely automated workflows, Entrata's versatile and unified platform helps you work differently.

Schedule Your Demo

Property Management

Experience an easy-to-use, flexible OS that automates your workflows, increases site-level efficiency, and optimizes the resident experience.

Marketing & Leasing

Turn prospects into residents with the right data, insights, and powerful automation.

Accounting

Manage, automate, and secure your property’s financial information with one easy-to-use interface.

Utilities

Simplify utility management and make smarter decisions that help you save and increase NOI.

Work differently with Entrata

 

An OS that streamlines your operations

Because you know what’s best for your business, Entrata’s comprehensive OS provides you with unmatched flexibility. Streamline operations and structure your teams and workflows in ways that meet your business’ unique needs.

AI & automation

Entrata Layered Intelligence gives you access to advanced AI models right within the Entrata OS. It can respond to reviews, write emails and blogs, and more.

Plus, hundreds of automations take care of tedious tasks so you can focus on what matters the most—driving higher NOI.

One-click vendor payments

With Entrata Bill Pay you can effortlessly process hundreds of invoices at once, securely manage vendor banking information, reduce errors, and prevent fraudulent payments.

Automated leasing

Seamlessly integrate applicant screening, renters insurance, and more into your leasing process. Automate lead communication, convert quality prospects, and manage your processes—all from a single log in.

Streamlined resident services

Elevate the resident experience with Homebody, our resident services bundle. Make your properties more attractive with features like Renters Insurance, Rent Reporting, Deposit Alternative, Flexible Payments, and more.

An elevated resident experience

ResidentPortal gives your residents 24/7 access to pay rent, submit work orders, and find out what’s going on in the community. And since it’s part of Entrata, updates sync instantly on your end, so nothing falls through the cracks.

Complete utility optimization

Entrata puts essential data at your fingertips to help you maximize utility expense recapture, accelerate property cash flow, and generate new ancillary revenue.

Entrata will allow Passco to grow its business through the efficiencies of the software. It will make the process easier for the onsite staff, as well as produce more profit. We felt that Entrata was the best software for us.

Suzy Cottle
Chief Financial Officer
Passco Companies

Powerful solutions that fit your business

Multifamily

As established leaders in the multifamily tech space, we've built an OS you can trust to maximize efficiency in accounting, purchasing, facilities, leasing, and so much more.

Student

Experience a solution specifically built for student housing operators. Automate roommate matching, simplify move-in checklists, and more—all from a single log in.

Affordable

Save time and stay within budget with automated workflows, built-in logic, and a user-friendly dashboard.

Military

Easily manage your military housing portfolio with one easy-to-use operating system. Automate MAC payment processes, simplify reporting and deployment, and more.

Commercial

Optimize your property management workflows with a flexible solution for office, retail, and mixed-use properties—so you can focus on your NOI.

Homebody

Create a resident experience that makes your residents want to renew their lease year after year.

1k+
simultaneous conversations with late payers
175 hrs
SAVED
across site teams per month
40%
INCREASE
in rent collection
10k+
leasing related questions answered

The impact of Entrata Layered Intelligence

ELI personalizes every interaction through data contextualization made possible through an integrated data layer and cutting-edge AI models. On site teams have found real value in these custom interactions, showing a significant increase in efficiency.

See How It Works

Resources

Guides

Mastering the Art of Procure-to-Pay

AI & Resident Communication

The State of Multifamily in 2024

The 2024 State of Multifamily Report Webinar

Unlocking the Power of Resident Services

Tech-Driven, People-Focused Property Management with Josh Goldstein

The Multifamily Employer’s Handbook

Entrata 2024 Resident Report

Entrata Accounting 101

Navigating Fraud in Multifamily

Viewpoints: Leading Effective Site Teams with Anne-Marie Niklaus & Sarah Greenough

Takeaways and Trends From Apartmentalize 2024

Generative & Predictive AI: A Powerful Duo for Multifamily

The Future of the Resident Experience with Daryl Smith

AI & the Future of Work in the Multifamily Industry

Entrata Product Forum: Centralized Leasing

Resident Experts with Lisa Trosien & Kate Good

Entrust + Entrata

Generative AI 101

The Key to Making Better Business Decisions

The Paradox of AI

Affordable Housing Best Practices

Multifamily Lead Management

How to Improve Resident Communication with AI

Automate Your Way to Peak Efficiency

From Clicks to Keys: Friction-free move-ins and move-outs

The Multifamily Guide to Self-Service

AI & Property Management: A Leadership Perspective

Entrata Accounting 202

How to Engage With Apartmentalize 2024

2024 Report: The New American Dream

The Benefits of Positive Rent Payment Reporting

Renters Insurance: An Overview

Tips for Building a Positive Online Reputation

Want to Increase Conversions?

5 Steps to Improve Your Reputation

2023 Entrata Resident Report

The New American Dream

Fighting Fraud in Multifamily with Daniel Berlind

Perspectives on Affordable Housing with Deputy Assistant Secretary Ethan Handelman

Multifamily Research in 2023: Interpreting the Numbers with Jay Lybik

The Total Economic Impact™ of Entrata

How to Create a Centralization Strategy That Works Best for Your Business

Business Intelligence 101: Leveraging Data in Multifamily

Creating Efficiencies for Your Business Through AI

The Heart of Multifamily Operations with Mike Brewer

16 Ways to Generate Ancillary Revenue

The Women of Multifamily

Building an Authentic Brand Strategy with Dana Pate

Resident Experience 101: Boosting Your Competitive Advantage

The Total Economic Impact™ of Entrata

Getting Ready for the Next Generation of Renters with Lia Nichole Smith

The Economics of Rent Credit Reporting

Goodbye, Spreadsheets

Automation is key for an efficient AP process

The Future of the Renter Experience with Kellie Hughes and Jake Jarman

4 Strategies for Making the Most of Your Property’s Utilities

The Most Effective Marketing for Multifamily with Mike Whaling

Demystifying Artificial Intelligence with Dr. Lak Lakshmanan

How to Choose the Right Software

Empowering Teams to Succeed - How to Implement a Successful Training Program

Your Best Opportunity to Engage Associates with Jen Piccotti & Kara Rice

Reduce Fraud & Late Payments

Communication Shouldn’t Be So Hard

2024 Multifamily Industry Trends to Watch

AI & the Multifamily Industry

Elevate the Resident Experience

Many multifamily businesses encounter significant challenges in procurement due to manual processes that slow down operations and create inefficiencies. By implementing automated solutions, property management teams can streamline purchasing, reduce errors, enhance vendor relationships, and improve overall operational efficiency.
Discover how AI can help tackle your biggest property management challenges: communicating with prospects and residents. In this webinar, Entrata Product Education Manager Elton Yang is joined by RVP Justin Finch for a discussion about how AI is shaping multifamily workflows right now.
While multifamily businesses have faced several obstacles in recent years, technology has helped many executives maintain an optimistic view of the market. But how exactly is evolving technology affecting operations? We surveyed more than 300 multifamily executives across management...
Entrata surveyed more than 300 multifamily executives across management, marketing, leasing, and accounting to find out how AI, centralization, fraud prevention, and more are impacting their businesses. Join President Chase Harrington along with Virginia Love & Stephanie Fuhrman as they dig into the results.
This comprehensive guide explores how value-added services can streamline the move-in process, encourage on-time payments, and more to elevate the resident experience and drive property success.
As the role of technology in multifamily grows, so do questions of how to balance tech-driven efficiency with personalized service to residents. Josh Goldstein, VP of Strategic Partnerships at...
This e-book shows how implementing key recruiting & retention practices can help multifamily businesses overcome staffing challenges and achieve long-term success. You'll Learn: -How current...
Today's rental market has shifted, and keeping up with current renters’ needs and preferences is essential. Entrata's 2024 Resident Report equips you with the insights you need to attract and retain residents, optimize your operations, and ultimately, drive profitability.
Entrata Accounting 101 is a targeted course addressing the practical challenges encountered in property management accounting. This course provides a thorough examination of industry pain points, showcasing Entrata’s solutions for...
In 2023, the average manager or owner wrote off over $1M in bad debt because of fraudulent applications. Odds are your company is on the lookout for tools that protect...
As the industry adjusts to a dynamic multifamily landscape, management strategies are also evolving. Berger President Anne-Marie Niklaus, Princeton Properties EVP & CMO Sarah Greenough, and Entrata CRO Amanda Fumo...
With another Apartmentalize behind us, there are so many takeaways, insights, and trends to consider. Join Entrata’s Product Education Principal Wyatt Moore and Manager of Professional Services Jordan Mills as...
Generative AI and predictive AI are all the rage these days. But what are they, exactly? And how can you leverage them to transform how you operate and market your...
Property owners and operators are embracing AI, offering hospitality-level service, and adopting a holistic approach to the resident experience. But what’s on the horizon? Daryl Smith, CMO at KETTLER, Inc.,...
Entrata President Chase Harrington joins CTO Jason Taylor for this installment of our ongoing webinar series exploring the impact of AI on the multifamily industry. Sign up to discover how...
Discover the potential ways centralization can impact your business. This product forum will show you how Entrata developed new and flexible centralized leasing workflows to improve efficiency for your leasing...
Apartment All Stars, a collective of the multifamily industry’s most engaging speakers, has been traveling the country, educating and energizing teams for years. All Star veterans Lisa Trosein and Kate Good...
Discover how Entrust Property Solutions revolutionized property management with Entrata, delivering seamless engagement for prospects and residents. Founded by industry veterans with a vision for efficiency, Entrust chose Entrata to optimize...
Artificial Intelligence has been used for years in the multifamily industry—think chatbots on leasing websites. And while generative AI's capabilities seem limitless and a bit overwhelming, there are actually a...
Determining demand for your properties is incredibly difficult. So many questions may run through your mind: What will demand look like next year? What markets should I be entering or...
While fraud detection technology is rapidly improving, there’s a stronger tool already available: Artificial Intelligence. But many property owners are hesitant to use AI during the application and approval process...
With a shortage of over 7 million affordable housing units in the United States, we are in the middle of a crisis. To compound the problem, managing properties with HUD,...
Today’s renters have high expectations. Once they make a purchase or ask a question, they expect an almost immediate response. And the longer you take to respond, the lower your...
For most property owners and operators, the headline this year is rising operating costs. As inflation, interest rates, labor costs, and property insurance all increase, multifamily executives need to find...
With so many time-saving automations available, property owners and operators need to answer this question: Are you leveraging AI & other technologies to help your business reach its full potential? This...
If a property has a clunky website or confusing move-in / move-out process, brand reputation suffers. This can lead to lower occupancy, fewer renewals, and bad reviews. This e-book will walk...
Today's renters expect the same ease and convenience from their property management that they find in so many other daily transactions. Easy and accessible self-service tools empower your residents, boosting...
As industry leadership seeks to understand how AI will drive innovation, optimize operations, and redefine resident experiences, we’re seeing both excitement and apprehension.
Program Description: Entrata Accounting 202 is a targeted course designed for property management professionals looking to deepen their understanding of operational efficiencies in accounting processes. Building on foundational knowledge, this course explores the strategic use of scheduled, conditional, and manual charges to streamline financial operations. Participants will gain practical skills in vendor setup and accounts payable (AP) processes, including completing payments and managing resident refunds within the AP framework. By completing the course and passing the exam, you will earn 1 CPE credit. Join us for an in-depth exploration of Entrata's accounting features, tailored for professionals seeking to refine their approach to property management accounting.
Join Entrata CRO Amanda Fumo for a discussion about what you can do to engage with Apartmentalize 2024. She’ll be joined by Sherry Freitas, Jamie Gorski, and Kate Good, three...
In the past, home ownership was considered a primary measure of whether or not someone has achieved the American dream, but that’s no longer the case. A January 2024 survey...
For many households, rent is the largest recurring monthly expense in their budget. But without rent reporting, even a strong history of on-time payments won't be counted positively toward credit...
Multifamily companies are implementing centralized leasing, workflows, processes, and communication models to improve both the applicant and resident experience. However the task isn’t easy, and can be complicated by each...
Join Entrata’s Product Training Manager Joe Pratt along with David Davies, Regional Vice President, as they explore helpful tips for building a positive online reputation on the sites that matter...
Discover how to build an effective digital marketing strategy with tips and tricks like: - The most important question to ask yourself when creating your digital marketing campaign - Five must-have characteristics...
This e-book is packed with proven best practices that get your properties to: - Show up in Google Local Search more - Improve reviews from prospects and residents - Boost your property’s...
In an effort to get a better understanding of the resident experience, including their perspectives on the current marketplace and their place in it, Entrata conducted a survey of 2,000...
As more Americans choose renting over home ownership, the American dream is experiencing a substantial change. In this webinar, our guests will discuss the findings from Entrata’s recent survey of 2,000 renters across the United States.
The fraudsters targeting multifamily communities are growing in number and skill, so traditional mitigation methods will need to evolve to keep up. Daniel Berlind, CEO of Snappt, talks about the...
Affordable housing has recently become a big topic of conversation in the multifamily world. This Resident Experts episode covers affordable housing and how it differs from rent-controlled properties. They dive...
In a perpetually dynamic market where all the old rules seem to be more tenuous than ever, keeping an eye on the numbers can provide clarity that’s hard to find...
How much do property management companies save when they use Entrata's all-in-one platform? Entrata commissioned Forrester Consulting, a leading global market research firm, to examine the potential return on investment...
Multifamily companies are implementing centralized leasing, workflows, processes, and communication models to improve both the applicant and resident experience. However the task isn’t easy, and can be complicated by each...
Entrata’s experts shared candid conversation about Business Intelligence (BI) and the impact it can have on your business. Sr. Director of Product Nicole Brannen was joined by Product Manager Oliver...
We are only now beginning to see how Artificial Intelligence will impact the multifamily industry. Join us for a conversation with Entrata's Chief Technology Officer, Jason Taylor, about the impact AI will have across multifamily in the coming months and years.
The balance of building efficient multifamily systems that prioritize the human experience without sacrificing efficiency requires the technical thinker and a heart full of empathy. Mike Brewer, COO at The...
If you aren’t getting extra revenue from rental growth and your expenses are increasing, what can you do? The simple answer is finding new ancillary revenue streams. This e-book contains 16...
Celebrate Women’s History Month with us! In this webinar, Entrata CRO Amanda Fumo and three other industry leaders recognize the contributions of women in multifamily, highlighting accomplishments, sharing experiences and...
What is the role of “brand” in multifamily? How can you build one when your resources are limited? Where do you even start? And most of all, what’s the ROI?
As rental markets across the country soften, properties like yours are getting creative to differentiate themselves from the competition. Entrata’s Associate Director of Product Training Wyatt Moore and RVP Vincent...
In 2023 Entrata commissioned Forrester Consulting, a leading global market research firm, to examine the potential return on investment enterprises may realize by deploying Entrata. Join Entrata’s President, Chase Harrington, and...
Each generation makes its mark and Gen Z is no exception. They are poised to have a huge impact on the way we rent apartments, drive consumer demand, interact with brands, among other things.
In an ever changing rental market, multifamily communities seek innovative ways to stand out. This e-book highlights the impact of reporting on-time rent payments, benefiting both renters and property owners.
How can you make better business decisions and gain an advantage over the competition? Answer: business intelligence and data visualization.
This guide highlights how the opportunities to automate AP processes and operate more efficiently are massive.
As the housing market and broader economy face a period of dynamic change, multifamily is re-examining its own standard practices and discovering that a one-size-fits-all solution simply doesn't exist. This...
In this guide, you’ll find a few tactics that can help you experience significant utilities savings. Download a free copy to discover.
Multifamily marketing expert Mike Whaling joins Entrata's Virginia Love to discuss how to focus your efforts on what matters most, all while making your marketing spend more efficient.
With Dr. Lak Lakshmanan, the core concepts of AI are easy to understand. Lakshmanan breaks down how this technology is shaping the way businesses operate today, and how AI is poised to transform the future.
Learn a simple, 7-step process that can help you pick the best property management software for your business. In addition, you’ll learn things like: - How to avoid one potentially costly mistake...
Join Entrata for an insightful discussion about how you can help build a culture of success at your company. We’ll explore innovative learning and development techniques for teams, as well as the role supportive workplace environments have in supporting employee success. Don't miss the chance to hear practical tips and best practices for fostering a thriving workforce.
Multifamily operators are responsible for ensuring their site-level teams have the resources they need to work efficiently. This webinar examines leading strategies and explores why enabling efficiency matters so much in 2024.
Fraud is costly, time-consuming, and too common. In this e-book, you’ll: - Learn the four types of application fraud and how to avoid them - Discover an often overlooked step of a...
We surveyed 500 residents across the U.S. and compiled the findings in this free guide. In just five pages, you’ll learn: - The top five renting frustrations among residents and how...
As a new year begins, tried and true strategies may no longer be relevant, and it remains to be seen how leasing data collected in the wake of the 2020...
In this guide we explore what AI is, the different types of AI, and the positive impact it has on multifamily. How organizations can save time, be more efficient, and make better use of the staffing models.
This e-book is jam-packed with principles for creating and sustaining a stellar resident experience.
Reports

Mastering the Art of Procure-to-Pay

AI & Resident Communication

The State of Multifamily in 2024

The 2024 State of Multifamily Report Webinar

Unlocking the Power of Resident Services

Tech-Driven, People-Focused Property Management with Josh Goldstein

The Multifamily Employer’s Handbook

Entrata 2024 Resident Report

Entrata Accounting 101

Navigating Fraud in Multifamily

Viewpoints: Leading Effective Site Teams with Anne-Marie Niklaus & Sarah Greenough

Takeaways and Trends From Apartmentalize 2024

Generative & Predictive AI: A Powerful Duo for Multifamily

The Future of the Resident Experience with Daryl Smith

AI & the Future of Work in the Multifamily Industry

Entrata Product Forum: Centralized Leasing

Resident Experts with Lisa Trosien & Kate Good

Entrust + Entrata

Generative AI 101

The Key to Making Better Business Decisions

The Paradox of AI

Affordable Housing Best Practices

Multifamily Lead Management

How to Improve Resident Communication with AI

Automate Your Way to Peak Efficiency

From Clicks to Keys: Friction-free move-ins and move-outs

The Multifamily Guide to Self-Service

AI & Property Management: A Leadership Perspective

Entrata Accounting 202

How to Engage With Apartmentalize 2024

2024 Report: The New American Dream

The Benefits of Positive Rent Payment Reporting

Renters Insurance: An Overview

Tips for Building a Positive Online Reputation

Want to Increase Conversions?

5 Steps to Improve Your Reputation

2023 Entrata Resident Report

The New American Dream

Fighting Fraud in Multifamily with Daniel Berlind

Perspectives on Affordable Housing with Deputy Assistant Secretary Ethan Handelman

Multifamily Research in 2023: Interpreting the Numbers with Jay Lybik

The Total Economic Impact™ of Entrata

How to Create a Centralization Strategy That Works Best for Your Business

Business Intelligence 101: Leveraging Data in Multifamily

Creating Efficiencies for Your Business Through AI

The Heart of Multifamily Operations with Mike Brewer

16 Ways to Generate Ancillary Revenue

The Women of Multifamily

Building an Authentic Brand Strategy with Dana Pate

Resident Experience 101: Boosting Your Competitive Advantage

The Total Economic Impact™ of Entrata

Getting Ready for the Next Generation of Renters with Lia Nichole Smith

The Economics of Rent Credit Reporting

Goodbye, Spreadsheets

Automation is key for an efficient AP process

The Future of the Renter Experience with Kellie Hughes and Jake Jarman

4 Strategies for Making the Most of Your Property’s Utilities

The Most Effective Marketing for Multifamily with Mike Whaling

Demystifying Artificial Intelligence with Dr. Lak Lakshmanan

How to Choose the Right Software

Empowering Teams to Succeed - How to Implement a Successful Training Program

Your Best Opportunity to Engage Associates with Jen Piccotti & Kara Rice

Reduce Fraud & Late Payments

Communication Shouldn’t Be So Hard

2024 Multifamily Industry Trends to Watch

AI & the Multifamily Industry

Elevate the Resident Experience

Many multifamily businesses encounter significant challenges in procurement due to manual processes that slow down operations and create inefficiencies. By implementing automated solutions, property management teams can streamline purchasing, reduce errors, enhance vendor relationships, and improve overall operational efficiency.
Discover how AI can help tackle your biggest property management challenges: communicating with prospects and residents. In this webinar, Entrata Product Education Manager Elton Yang is joined by RVP Justin Finch for a discussion about how AI is shaping multifamily workflows right now.
While multifamily businesses have faced several obstacles in recent years, technology has helped many executives maintain an optimistic view of the market. But how exactly is evolving technology affecting operations? We surveyed more than 300 multifamily executives across management...
Entrata surveyed more than 300 multifamily executives across management, marketing, leasing, and accounting to find out how AI, centralization, fraud prevention, and more are impacting their businesses. Join President Chase Harrington along with Virginia Love & Stephanie Fuhrman as they dig into the results.
This comprehensive guide explores how value-added services can streamline the move-in process, encourage on-time payments, and more to elevate the resident experience and drive property success.
As the role of technology in multifamily grows, so do questions of how to balance tech-driven efficiency with personalized service to residents. Josh Goldstein, VP of Strategic Partnerships at...
This e-book shows how implementing key recruiting & retention practices can help multifamily businesses overcome staffing challenges and achieve long-term success. You'll Learn: -How current...
Today's rental market has shifted, and keeping up with current renters’ needs and preferences is essential. Entrata's 2024 Resident Report equips you with the insights you need to attract and retain residents, optimize your operations, and ultimately, drive profitability.
Entrata Accounting 101 is a targeted course addressing the practical challenges encountered in property management accounting. This course provides a thorough examination of industry pain points, showcasing Entrata’s solutions for...
In 2023, the average manager or owner wrote off over $1M in bad debt because of fraudulent applications. Odds are your company is on the lookout for tools that protect...
As the industry adjusts to a dynamic multifamily landscape, management strategies are also evolving. Berger President Anne-Marie Niklaus, Princeton Properties EVP & CMO Sarah Greenough, and Entrata CRO Amanda Fumo...
With another Apartmentalize behind us, there are so many takeaways, insights, and trends to consider. Join Entrata’s Product Education Principal Wyatt Moore and Manager of Professional Services Jordan Mills as...
Generative AI and predictive AI are all the rage these days. But what are they, exactly? And how can you leverage them to transform how you operate and market your...
Property owners and operators are embracing AI, offering hospitality-level service, and adopting a holistic approach to the resident experience. But what’s on the horizon? Daryl Smith, CMO at KETTLER, Inc.,...
Entrata President Chase Harrington joins CTO Jason Taylor for this installment of our ongoing webinar series exploring the impact of AI on the multifamily industry. Sign up to discover how...
Discover the potential ways centralization can impact your business. This product forum will show you how Entrata developed new and flexible centralized leasing workflows to improve efficiency for your leasing...
Apartment All Stars, a collective of the multifamily industry’s most engaging speakers, has been traveling the country, educating and energizing teams for years. All Star veterans Lisa Trosein and Kate Good...
Discover how Entrust Property Solutions revolutionized property management with Entrata, delivering seamless engagement for prospects and residents. Founded by industry veterans with a vision for efficiency, Entrust chose Entrata to optimize...
Artificial Intelligence has been used for years in the multifamily industry—think chatbots on leasing websites. And while generative AI's capabilities seem limitless and a bit overwhelming, there are actually a...
Determining demand for your properties is incredibly difficult. So many questions may run through your mind: What will demand look like next year? What markets should I be entering or...
While fraud detection technology is rapidly improving, there’s a stronger tool already available: Artificial Intelligence. But many property owners are hesitant to use AI during the application and approval process...
With a shortage of over 7 million affordable housing units in the United States, we are in the middle of a crisis. To compound the problem, managing properties with HUD,...
Today’s renters have high expectations. Once they make a purchase or ask a question, they expect an almost immediate response. And the longer you take to respond, the lower your...
For most property owners and operators, the headline this year is rising operating costs. As inflation, interest rates, labor costs, and property insurance all increase, multifamily executives need to find...
With so many time-saving automations available, property owners and operators need to answer this question: Are you leveraging AI & other technologies to help your business reach its full potential? This...
If a property has a clunky website or confusing move-in / move-out process, brand reputation suffers. This can lead to lower occupancy, fewer renewals, and bad reviews. This e-book will walk...
Today's renters expect the same ease and convenience from their property management that they find in so many other daily transactions. Easy and accessible self-service tools empower your residents, boosting...
As industry leadership seeks to understand how AI will drive innovation, optimize operations, and redefine resident experiences, we’re seeing both excitement and apprehension.
Program Description: Entrata Accounting 202 is a targeted course designed for property management professionals looking to deepen their understanding of operational efficiencies in accounting processes. Building on foundational knowledge, this course explores the strategic use of scheduled, conditional, and manual charges to streamline financial operations. Participants will gain practical skills in vendor setup and accounts payable (AP) processes, including completing payments and managing resident refunds within the AP framework. By completing the course and passing the exam, you will earn 1 CPE credit. Join us for an in-depth exploration of Entrata's accounting features, tailored for professionals seeking to refine their approach to property management accounting.
Join Entrata CRO Amanda Fumo for a discussion about what you can do to engage with Apartmentalize 2024. She’ll be joined by Sherry Freitas, Jamie Gorski, and Kate Good, three...
In the past, home ownership was considered a primary measure of whether or not someone has achieved the American dream, but that’s no longer the case. A January 2024 survey...
For many households, rent is the largest recurring monthly expense in their budget. But without rent reporting, even a strong history of on-time payments won't be counted positively toward credit...
Multifamily companies are implementing centralized leasing, workflows, processes, and communication models to improve both the applicant and resident experience. However the task isn’t easy, and can be complicated by each...
Join Entrata’s Product Training Manager Joe Pratt along with David Davies, Regional Vice President, as they explore helpful tips for building a positive online reputation on the sites that matter...
Discover how to build an effective digital marketing strategy with tips and tricks like: - The most important question to ask yourself when creating your digital marketing campaign - Five must-have characteristics...
This e-book is packed with proven best practices that get your properties to: - Show up in Google Local Search more - Improve reviews from prospects and residents - Boost your property’s...
In an effort to get a better understanding of the resident experience, including their perspectives on the current marketplace and their place in it, Entrata conducted a survey of 2,000...
As more Americans choose renting over home ownership, the American dream is experiencing a substantial change. In this webinar, our guests will discuss the findings from Entrata’s recent survey of 2,000 renters across the United States.
The fraudsters targeting multifamily communities are growing in number and skill, so traditional mitigation methods will need to evolve to keep up. Daniel Berlind, CEO of Snappt, talks about the...
Affordable housing has recently become a big topic of conversation in the multifamily world. This Resident Experts episode covers affordable housing and how it differs from rent-controlled properties. They dive...
In a perpetually dynamic market where all the old rules seem to be more tenuous than ever, keeping an eye on the numbers can provide clarity that’s hard to find...
How much do property management companies save when they use Entrata's all-in-one platform? Entrata commissioned Forrester Consulting, a leading global market research firm, to examine the potential return on investment...
Multifamily companies are implementing centralized leasing, workflows, processes, and communication models to improve both the applicant and resident experience. However the task isn’t easy, and can be complicated by each...
Entrata’s experts shared candid conversation about Business Intelligence (BI) and the impact it can have on your business. Sr. Director of Product Nicole Brannen was joined by Product Manager Oliver...
We are only now beginning to see how Artificial Intelligence will impact the multifamily industry. Join us for a conversation with Entrata's Chief Technology Officer, Jason Taylor, about the impact AI will have across multifamily in the coming months and years.
The balance of building efficient multifamily systems that prioritize the human experience without sacrificing efficiency requires the technical thinker and a heart full of empathy. Mike Brewer, COO at The...
If you aren’t getting extra revenue from rental growth and your expenses are increasing, what can you do? The simple answer is finding new ancillary revenue streams. This e-book contains 16...
Celebrate Women’s History Month with us! In this webinar, Entrata CRO Amanda Fumo and three other industry leaders recognize the contributions of women in multifamily, highlighting accomplishments, sharing experiences and...
What is the role of “brand” in multifamily? How can you build one when your resources are limited? Where do you even start? And most of all, what’s the ROI?
As rental markets across the country soften, properties like yours are getting creative to differentiate themselves from the competition. Entrata’s Associate Director of Product Training Wyatt Moore and RVP Vincent...
In 2023 Entrata commissioned Forrester Consulting, a leading global market research firm, to examine the potential return on investment enterprises may realize by deploying Entrata. Join Entrata’s President, Chase Harrington, and...
Each generation makes its mark and Gen Z is no exception. They are poised to have a huge impact on the way we rent apartments, drive consumer demand, interact with brands, among other things.
In an ever changing rental market, multifamily communities seek innovative ways to stand out. This e-book highlights the impact of reporting on-time rent payments, benefiting both renters and property owners.
How can you make better business decisions and gain an advantage over the competition? Answer: business intelligence and data visualization.
This guide highlights how the opportunities to automate AP processes and operate more efficiently are massive.
As the housing market and broader economy face a period of dynamic change, multifamily is re-examining its own standard practices and discovering that a one-size-fits-all solution simply doesn't exist. This...
In this guide, you’ll find a few tactics that can help you experience significant utilities savings. Download a free copy to discover.
Multifamily marketing expert Mike Whaling joins Entrata's Virginia Love to discuss how to focus your efforts on what matters most, all while making your marketing spend more efficient.
With Dr. Lak Lakshmanan, the core concepts of AI are easy to understand. Lakshmanan breaks down how this technology is shaping the way businesses operate today, and how AI is poised to transform the future.
Learn a simple, 7-step process that can help you pick the best property management software for your business. In addition, you’ll learn things like: - How to avoid one potentially costly mistake...
Join Entrata for an insightful discussion about how you can help build a culture of success at your company. We’ll explore innovative learning and development techniques for teams, as well as the role supportive workplace environments have in supporting employee success. Don't miss the chance to hear practical tips and best practices for fostering a thriving workforce.
Multifamily operators are responsible for ensuring their site-level teams have the resources they need to work efficiently. This webinar examines leading strategies and explores why enabling efficiency matters so much in 2024.
Fraud is costly, time-consuming, and too common. In this e-book, you’ll: - Learn the four types of application fraud and how to avoid them - Discover an often overlooked step of a...
We surveyed 500 residents across the U.S. and compiled the findings in this free guide. In just five pages, you’ll learn: - The top five renting frustrations among residents and how...
As a new year begins, tried and true strategies may no longer be relevant, and it remains to be seen how leasing data collected in the wake of the 2020...
In this guide we explore what AI is, the different types of AI, and the positive impact it has on multifamily. How organizations can save time, be more efficient, and make better use of the staffing models.
This e-book is jam-packed with principles for creating and sustaining a stellar resident experience.
Courses

Mastering the Art of Procure-to-Pay

AI & Resident Communication

The State of Multifamily in 2024

The 2024 State of Multifamily Report Webinar

Unlocking the Power of Resident Services

Tech-Driven, People-Focused Property Management with Josh Goldstein

The Multifamily Employer’s Handbook

Entrata 2024 Resident Report

Entrata Accounting 101

Navigating Fraud in Multifamily

Viewpoints: Leading Effective Site Teams with Anne-Marie Niklaus & Sarah Greenough

Takeaways and Trends From Apartmentalize 2024

Generative & Predictive AI: A Powerful Duo for Multifamily

The Future of the Resident Experience with Daryl Smith

AI & the Future of Work in the Multifamily Industry

Entrata Product Forum: Centralized Leasing

Resident Experts with Lisa Trosien & Kate Good

Entrust + Entrata

Generative AI 101

The Key to Making Better Business Decisions

The Paradox of AI

Affordable Housing Best Practices

Multifamily Lead Management

How to Improve Resident Communication with AI

Automate Your Way to Peak Efficiency

From Clicks to Keys: Friction-free move-ins and move-outs

The Multifamily Guide to Self-Service

AI & Property Management: A Leadership Perspective

Entrata Accounting 202

How to Engage With Apartmentalize 2024

2024 Report: The New American Dream

The Benefits of Positive Rent Payment Reporting

Renters Insurance: An Overview

Tips for Building a Positive Online Reputation

Want to Increase Conversions?

5 Steps to Improve Your Reputation

2023 Entrata Resident Report

The New American Dream

Fighting Fraud in Multifamily with Daniel Berlind

Perspectives on Affordable Housing with Deputy Assistant Secretary Ethan Handelman

Multifamily Research in 2023: Interpreting the Numbers with Jay Lybik

The Total Economic Impact™ of Entrata

How to Create a Centralization Strategy That Works Best for Your Business

Business Intelligence 101: Leveraging Data in Multifamily

Creating Efficiencies for Your Business Through AI

The Heart of Multifamily Operations with Mike Brewer

16 Ways to Generate Ancillary Revenue

The Women of Multifamily

Building an Authentic Brand Strategy with Dana Pate

Resident Experience 101: Boosting Your Competitive Advantage

The Total Economic Impact™ of Entrata

Getting Ready for the Next Generation of Renters with Lia Nichole Smith

The Economics of Rent Credit Reporting

Goodbye, Spreadsheets

Automation is key for an efficient AP process

The Future of the Renter Experience with Kellie Hughes and Jake Jarman

4 Strategies for Making the Most of Your Property’s Utilities

The Most Effective Marketing for Multifamily with Mike Whaling

Demystifying Artificial Intelligence with Dr. Lak Lakshmanan

How to Choose the Right Software

Empowering Teams to Succeed - How to Implement a Successful Training Program

Your Best Opportunity to Engage Associates with Jen Piccotti & Kara Rice

Reduce Fraud & Late Payments

Communication Shouldn’t Be So Hard

2024 Multifamily Industry Trends to Watch

AI & the Multifamily Industry

Elevate the Resident Experience

Many multifamily businesses encounter significant challenges in procurement due to manual processes that slow down operations and create inefficiencies. By implementing automated solutions, property management teams can streamline purchasing, reduce errors, enhance vendor relationships, and improve overall operational efficiency.
Discover how AI can help tackle your biggest property management challenges: communicating with prospects and residents. In this webinar, Entrata Product Education Manager Elton Yang is joined by RVP Justin Finch for a discussion about how AI is shaping multifamily workflows right now.
While multifamily businesses have faced several obstacles in recent years, technology has helped many executives maintain an optimistic view of the market. But how exactly is evolving technology affecting operations? We surveyed more than 300 multifamily executives across management...
Entrata surveyed more than 300 multifamily executives across management, marketing, leasing, and accounting to find out how AI, centralization, fraud prevention, and more are impacting their businesses. Join President Chase Harrington along with Virginia Love & Stephanie Fuhrman as they dig into the results.
This comprehensive guide explores how value-added services can streamline the move-in process, encourage on-time payments, and more to elevate the resident experience and drive property success.
As the role of technology in multifamily grows, so do questions of how to balance tech-driven efficiency with personalized service to residents. Josh Goldstein, VP of Strategic Partnerships at...
This e-book shows how implementing key recruiting & retention practices can help multifamily businesses overcome staffing challenges and achieve long-term success. You'll Learn: -How current...
Today's rental market has shifted, and keeping up with current renters’ needs and preferences is essential. Entrata's 2024 Resident Report equips you with the insights you need to attract and retain residents, optimize your operations, and ultimately, drive profitability.
Entrata Accounting 101 is a targeted course addressing the practical challenges encountered in property management accounting. This course provides a thorough examination of industry pain points, showcasing Entrata’s solutions for...
In 2023, the average manager or owner wrote off over $1M in bad debt because of fraudulent applications. Odds are your company is on the lookout for tools that protect...
As the industry adjusts to a dynamic multifamily landscape, management strategies are also evolving. Berger President Anne-Marie Niklaus, Princeton Properties EVP & CMO Sarah Greenough, and Entrata CRO Amanda Fumo...
With another Apartmentalize behind us, there are so many takeaways, insights, and trends to consider. Join Entrata’s Product Education Principal Wyatt Moore and Manager of Professional Services Jordan Mills as...
Generative AI and predictive AI are all the rage these days. But what are they, exactly? And how can you leverage them to transform how you operate and market your...
Property owners and operators are embracing AI, offering hospitality-level service, and adopting a holistic approach to the resident experience. But what’s on the horizon? Daryl Smith, CMO at KETTLER, Inc.,...
Entrata President Chase Harrington joins CTO Jason Taylor for this installment of our ongoing webinar series exploring the impact of AI on the multifamily industry. Sign up to discover how...
Discover the potential ways centralization can impact your business. This product forum will show you how Entrata developed new and flexible centralized leasing workflows to improve efficiency for your leasing...
Apartment All Stars, a collective of the multifamily industry’s most engaging speakers, has been traveling the country, educating and energizing teams for years. All Star veterans Lisa Trosein and Kate Good...
Discover how Entrust Property Solutions revolutionized property management with Entrata, delivering seamless engagement for prospects and residents. Founded by industry veterans with a vision for efficiency, Entrust chose Entrata to optimize...
Artificial Intelligence has been used for years in the multifamily industry—think chatbots on leasing websites. And while generative AI's capabilities seem limitless and a bit overwhelming, there are actually a...
Determining demand for your properties is incredibly difficult. So many questions may run through your mind: What will demand look like next year? What markets should I be entering or...
While fraud detection technology is rapidly improving, there’s a stronger tool already available: Artificial Intelligence. But many property owners are hesitant to use AI during the application and approval process...
With a shortage of over 7 million affordable housing units in the United States, we are in the middle of a crisis. To compound the problem, managing properties with HUD,...
Today’s renters have high expectations. Once they make a purchase or ask a question, they expect an almost immediate response. And the longer you take to respond, the lower your...
For most property owners and operators, the headline this year is rising operating costs. As inflation, interest rates, labor costs, and property insurance all increase, multifamily executives need to find...
With so many time-saving automations available, property owners and operators need to answer this question: Are you leveraging AI & other technologies to help your business reach its full potential? This...
If a property has a clunky website or confusing move-in / move-out process, brand reputation suffers. This can lead to lower occupancy, fewer renewals, and bad reviews. This e-book will walk...
Today's renters expect the same ease and convenience from their property management that they find in so many other daily transactions. Easy and accessible self-service tools empower your residents, boosting...
As industry leadership seeks to understand how AI will drive innovation, optimize operations, and redefine resident experiences, we’re seeing both excitement and apprehension.
Program Description: Entrata Accounting 202 is a targeted course designed for property management professionals looking to deepen their understanding of operational efficiencies in accounting processes. Building on foundational knowledge, this course explores the strategic use of scheduled, conditional, and manual charges to streamline financial operations. Participants will gain practical skills in vendor setup and accounts payable (AP) processes, including completing payments and managing resident refunds within the AP framework. By completing the course and passing the exam, you will earn 1 CPE credit. Join us for an in-depth exploration of Entrata's accounting features, tailored for professionals seeking to refine their approach to property management accounting.
Join Entrata CRO Amanda Fumo for a discussion about what you can do to engage with Apartmentalize 2024. She’ll be joined by Sherry Freitas, Jamie Gorski, and Kate Good, three...
In the past, home ownership was considered a primary measure of whether or not someone has achieved the American dream, but that’s no longer the case. A January 2024 survey...
For many households, rent is the largest recurring monthly expense in their budget. But without rent reporting, even a strong history of on-time payments won't be counted positively toward credit...
Multifamily companies are implementing centralized leasing, workflows, processes, and communication models to improve both the applicant and resident experience. However the task isn’t easy, and can be complicated by each...
Join Entrata’s Product Training Manager Joe Pratt along with David Davies, Regional Vice President, as they explore helpful tips for building a positive online reputation on the sites that matter...
Discover how to build an effective digital marketing strategy with tips and tricks like: - The most important question to ask yourself when creating your digital marketing campaign - Five must-have characteristics...
This e-book is packed with proven best practices that get your properties to: - Show up in Google Local Search more - Improve reviews from prospects and residents - Boost your property’s...
In an effort to get a better understanding of the resident experience, including their perspectives on the current marketplace and their place in it, Entrata conducted a survey of 2,000...
As more Americans choose renting over home ownership, the American dream is experiencing a substantial change. In this webinar, our guests will discuss the findings from Entrata’s recent survey of 2,000 renters across the United States.
The fraudsters targeting multifamily communities are growing in number and skill, so traditional mitigation methods will need to evolve to keep up. Daniel Berlind, CEO of Snappt, talks about the...
Affordable housing has recently become a big topic of conversation in the multifamily world. This Resident Experts episode covers affordable housing and how it differs from rent-controlled properties. They dive...
In a perpetually dynamic market where all the old rules seem to be more tenuous than ever, keeping an eye on the numbers can provide clarity that’s hard to find...
How much do property management companies save when they use Entrata's all-in-one platform? Entrata commissioned Forrester Consulting, a leading global market research firm, to examine the potential return on investment...
Multifamily companies are implementing centralized leasing, workflows, processes, and communication models to improve both the applicant and resident experience. However the task isn’t easy, and can be complicated by each...
Entrata’s experts shared candid conversation about Business Intelligence (BI) and the impact it can have on your business. Sr. Director of Product Nicole Brannen was joined by Product Manager Oliver...
We are only now beginning to see how Artificial Intelligence will impact the multifamily industry. Join us for a conversation with Entrata's Chief Technology Officer, Jason Taylor, about the impact AI will have across multifamily in the coming months and years.
The balance of building efficient multifamily systems that prioritize the human experience without sacrificing efficiency requires the technical thinker and a heart full of empathy. Mike Brewer, COO at The...
If you aren’t getting extra revenue from rental growth and your expenses are increasing, what can you do? The simple answer is finding new ancillary revenue streams. This e-book contains 16...
Celebrate Women’s History Month with us! In this webinar, Entrata CRO Amanda Fumo and three other industry leaders recognize the contributions of women in multifamily, highlighting accomplishments, sharing experiences and...
What is the role of “brand” in multifamily? How can you build one when your resources are limited? Where do you even start? And most of all, what’s the ROI?
As rental markets across the country soften, properties like yours are getting creative to differentiate themselves from the competition. Entrata’s Associate Director of Product Training Wyatt Moore and RVP Vincent...
In 2023 Entrata commissioned Forrester Consulting, a leading global market research firm, to examine the potential return on investment enterprises may realize by deploying Entrata. Join Entrata’s President, Chase Harrington, and...
Each generation makes its mark and Gen Z is no exception. They are poised to have a huge impact on the way we rent apartments, drive consumer demand, interact with brands, among other things.
In an ever changing rental market, multifamily communities seek innovative ways to stand out. This e-book highlights the impact of reporting on-time rent payments, benefiting both renters and property owners.
How can you make better business decisions and gain an advantage over the competition? Answer: business intelligence and data visualization.
This guide highlights how the opportunities to automate AP processes and operate more efficiently are massive.
As the housing market and broader economy face a period of dynamic change, multifamily is re-examining its own standard practices and discovering that a one-size-fits-all solution simply doesn't exist. This...
In this guide, you’ll find a few tactics that can help you experience significant utilities savings. Download a free copy to discover.
Multifamily marketing expert Mike Whaling joins Entrata's Virginia Love to discuss how to focus your efforts on what matters most, all while making your marketing spend more efficient.
With Dr. Lak Lakshmanan, the core concepts of AI are easy to understand. Lakshmanan breaks down how this technology is shaping the way businesses operate today, and how AI is poised to transform the future.
Learn a simple, 7-step process that can help you pick the best property management software for your business. In addition, you’ll learn things like: - How to avoid one potentially costly mistake...
Join Entrata for an insightful discussion about how you can help build a culture of success at your company. We’ll explore innovative learning and development techniques for teams, as well as the role supportive workplace environments have in supporting employee success. Don't miss the chance to hear practical tips and best practices for fostering a thriving workforce.
Multifamily operators are responsible for ensuring their site-level teams have the resources they need to work efficiently. This webinar examines leading strategies and explores why enabling efficiency matters so much in 2024.
Fraud is costly, time-consuming, and too common. In this e-book, you’ll: - Learn the four types of application fraud and how to avoid them - Discover an often overlooked step of a...
We surveyed 500 residents across the U.S. and compiled the findings in this free guide. In just five pages, you’ll learn: - The top five renting frustrations among residents and how...
As a new year begins, tried and true strategies may no longer be relevant, and it remains to be seen how leasing data collected in the wake of the 2020...
In this guide we explore what AI is, the different types of AI, and the positive impact it has on multifamily. How organizations can save time, be more efficient, and make better use of the staffing models.
This e-book is jam-packed with principles for creating and sustaining a stellar resident experience.
Webinars

Mastering the Art of Procure-to-Pay

AI & Resident Communication

The State of Multifamily in 2024

The 2024 State of Multifamily Report Webinar

Unlocking the Power of Resident Services

Tech-Driven, People-Focused Property Management with Josh Goldstein

The Multifamily Employer’s Handbook

Entrata 2024 Resident Report

Entrata Accounting 101

Navigating Fraud in Multifamily

Viewpoints: Leading Effective Site Teams with Anne-Marie Niklaus & Sarah Greenough

Takeaways and Trends From Apartmentalize 2024

Generative & Predictive AI: A Powerful Duo for Multifamily

The Future of the Resident Experience with Daryl Smith

AI & the Future of Work in the Multifamily Industry

Entrata Product Forum: Centralized Leasing

Resident Experts with Lisa Trosien & Kate Good

Entrust + Entrata

Generative AI 101

The Key to Making Better Business Decisions

The Paradox of AI

Affordable Housing Best Practices

Multifamily Lead Management

How to Improve Resident Communication with AI

Automate Your Way to Peak Efficiency

From Clicks to Keys: Friction-free move-ins and move-outs

The Multifamily Guide to Self-Service

AI & Property Management: A Leadership Perspective

Entrata Accounting 202

How to Engage With Apartmentalize 2024

2024 Report: The New American Dream

The Benefits of Positive Rent Payment Reporting

Renters Insurance: An Overview

Tips for Building a Positive Online Reputation

Want to Increase Conversions?

5 Steps to Improve Your Reputation

2023 Entrata Resident Report

The New American Dream

Fighting Fraud in Multifamily with Daniel Berlind

Perspectives on Affordable Housing with Deputy Assistant Secretary Ethan Handelman

Multifamily Research in 2023: Interpreting the Numbers with Jay Lybik

The Total Economic Impact™ of Entrata

How to Create a Centralization Strategy That Works Best for Your Business

Business Intelligence 101: Leveraging Data in Multifamily

Creating Efficiencies for Your Business Through AI

The Heart of Multifamily Operations with Mike Brewer

16 Ways to Generate Ancillary Revenue

The Women of Multifamily

Building an Authentic Brand Strategy with Dana Pate

Resident Experience 101: Boosting Your Competitive Advantage

The Total Economic Impact™ of Entrata

Getting Ready for the Next Generation of Renters with Lia Nichole Smith

The Economics of Rent Credit Reporting

Goodbye, Spreadsheets

Automation is key for an efficient AP process

The Future of the Renter Experience with Kellie Hughes and Jake Jarman

4 Strategies for Making the Most of Your Property’s Utilities

The Most Effective Marketing for Multifamily with Mike Whaling

Demystifying Artificial Intelligence with Dr. Lak Lakshmanan

How to Choose the Right Software

Empowering Teams to Succeed - How to Implement a Successful Training Program

Your Best Opportunity to Engage Associates with Jen Piccotti & Kara Rice

Reduce Fraud & Late Payments

Communication Shouldn’t Be So Hard

2024 Multifamily Industry Trends to Watch

AI & the Multifamily Industry

Elevate the Resident Experience

Many multifamily businesses encounter significant challenges in procurement due to manual processes that slow down operations and create inefficiencies. By implementing automated solutions, property management teams can streamline purchasing, reduce errors, enhance vendor relationships, and improve overall operational efficiency.
Discover how AI can help tackle your biggest property management challenges: communicating with prospects and residents. In this webinar, Entrata Product Education Manager Elton Yang is joined by RVP Justin Finch for a discussion about how AI is shaping multifamily workflows right now.
While multifamily businesses have faced several obstacles in recent years, technology has helped many executives maintain an optimistic view of the market. But how exactly is evolving technology affecting operations? We surveyed more than 300 multifamily executives across management...
Entrata surveyed more than 300 multifamily executives across management, marketing, leasing, and accounting to find out how AI, centralization, fraud prevention, and more are impacting their businesses. Join President Chase Harrington along with Virginia Love & Stephanie Fuhrman as they dig into the results.
This comprehensive guide explores how value-added services can streamline the move-in process, encourage on-time payments, and more to elevate the resident experience and drive property success.
As the role of technology in multifamily grows, so do questions of how to balance tech-driven efficiency with personalized service to residents. Josh Goldstein, VP of Strategic Partnerships at...
This e-book shows how implementing key recruiting & retention practices can help multifamily businesses overcome staffing challenges and achieve long-term success. You'll Learn: -How current...
Today's rental market has shifted, and keeping up with current renters’ needs and preferences is essential. Entrata's 2024 Resident Report equips you with the insights you need to attract and retain residents, optimize your operations, and ultimately, drive profitability.
Entrata Accounting 101 is a targeted course addressing the practical challenges encountered in property management accounting. This course provides a thorough examination of industry pain points, showcasing Entrata’s solutions for...
In 2023, the average manager or owner wrote off over $1M in bad debt because of fraudulent applications. Odds are your company is on the lookout for tools that protect...
As the industry adjusts to a dynamic multifamily landscape, management strategies are also evolving. Berger President Anne-Marie Niklaus, Princeton Properties EVP & CMO Sarah Greenough, and Entrata CRO Amanda Fumo...
With another Apartmentalize behind us, there are so many takeaways, insights, and trends to consider. Join Entrata’s Product Education Principal Wyatt Moore and Manager of Professional Services Jordan Mills as...
Generative AI and predictive AI are all the rage these days. But what are they, exactly? And how can you leverage them to transform how you operate and market your...
Property owners and operators are embracing AI, offering hospitality-level service, and adopting a holistic approach to the resident experience. But what’s on the horizon? Daryl Smith, CMO at KETTLER, Inc.,...
Entrata President Chase Harrington joins CTO Jason Taylor for this installment of our ongoing webinar series exploring the impact of AI on the multifamily industry. Sign up to discover how...
Discover the potential ways centralization can impact your business. This product forum will show you how Entrata developed new and flexible centralized leasing workflows to improve efficiency for your leasing...
Apartment All Stars, a collective of the multifamily industry’s most engaging speakers, has been traveling the country, educating and energizing teams for years. All Star veterans Lisa Trosein and Kate Good...
Discover how Entrust Property Solutions revolutionized property management with Entrata, delivering seamless engagement for prospects and residents. Founded by industry veterans with a vision for efficiency, Entrust chose Entrata to optimize...
Artificial Intelligence has been used for years in the multifamily industry—think chatbots on leasing websites. And while generative AI's capabilities seem limitless and a bit overwhelming, there are actually a...
Determining demand for your properties is incredibly difficult. So many questions may run through your mind: What will demand look like next year? What markets should I be entering or...
While fraud detection technology is rapidly improving, there’s a stronger tool already available: Artificial Intelligence. But many property owners are hesitant to use AI during the application and approval process...
With a shortage of over 7 million affordable housing units in the United States, we are in the middle of a crisis. To compound the problem, managing properties with HUD,...
Today’s renters have high expectations. Once they make a purchase or ask a question, they expect an almost immediate response. And the longer you take to respond, the lower your...
For most property owners and operators, the headline this year is rising operating costs. As inflation, interest rates, labor costs, and property insurance all increase, multifamily executives need to find...
With so many time-saving automations available, property owners and operators need to answer this question: Are you leveraging AI & other technologies to help your business reach its full potential? This...
If a property has a clunky website or confusing move-in / move-out process, brand reputation suffers. This can lead to lower occupancy, fewer renewals, and bad reviews. This e-book will walk...
Today's renters expect the same ease and convenience from their property management that they find in so many other daily transactions. Easy and accessible self-service tools empower your residents, boosting...
As industry leadership seeks to understand how AI will drive innovation, optimize operations, and redefine resident experiences, we’re seeing both excitement and apprehension.
Program Description: Entrata Accounting 202 is a targeted course designed for property management professionals looking to deepen their understanding of operational efficiencies in accounting processes. Building on foundational knowledge, this course explores the strategic use of scheduled, conditional, and manual charges to streamline financial operations. Participants will gain practical skills in vendor setup and accounts payable (AP) processes, including completing payments and managing resident refunds within the AP framework. By completing the course and passing the exam, you will earn 1 CPE credit. Join us for an in-depth exploration of Entrata's accounting features, tailored for professionals seeking to refine their approach to property management accounting.
Join Entrata CRO Amanda Fumo for a discussion about what you can do to engage with Apartmentalize 2024. She’ll be joined by Sherry Freitas, Jamie Gorski, and Kate Good, three...
In the past, home ownership was considered a primary measure of whether or not someone has achieved the American dream, but that’s no longer the case. A January 2024 survey...
For many households, rent is the largest recurring monthly expense in their budget. But without rent reporting, even a strong history of on-time payments won't be counted positively toward credit...
Multifamily companies are implementing centralized leasing, workflows, processes, and communication models to improve both the applicant and resident experience. However the task isn’t easy, and can be complicated by each...
Join Entrata’s Product Training Manager Joe Pratt along with David Davies, Regional Vice President, as they explore helpful tips for building a positive online reputation on the sites that matter...
Discover how to build an effective digital marketing strategy with tips and tricks like: - The most important question to ask yourself when creating your digital marketing campaign - Five must-have characteristics...
This e-book is packed with proven best practices that get your properties to: - Show up in Google Local Search more - Improve reviews from prospects and residents - Boost your property’s...
In an effort to get a better understanding of the resident experience, including their perspectives on the current marketplace and their place in it, Entrata conducted a survey of 2,000...
As more Americans choose renting over home ownership, the American dream is experiencing a substantial change. In this webinar, our guests will discuss the findings from Entrata’s recent survey of 2,000 renters across the United States.
The fraudsters targeting multifamily communities are growing in number and skill, so traditional mitigation methods will need to evolve to keep up. Daniel Berlind, CEO of Snappt, talks about the...
Affordable housing has recently become a big topic of conversation in the multifamily world. This Resident Experts episode covers affordable housing and how it differs from rent-controlled properties. They dive...
In a perpetually dynamic market where all the old rules seem to be more tenuous than ever, keeping an eye on the numbers can provide clarity that’s hard to find...
How much do property management companies save when they use Entrata's all-in-one platform? Entrata commissioned Forrester Consulting, a leading global market research firm, to examine the potential return on investment...
Multifamily companies are implementing centralized leasing, workflows, processes, and communication models to improve both the applicant and resident experience. However the task isn’t easy, and can be complicated by each...
Entrata’s experts shared candid conversation about Business Intelligence (BI) and the impact it can have on your business. Sr. Director of Product Nicole Brannen was joined by Product Manager Oliver...
We are only now beginning to see how Artificial Intelligence will impact the multifamily industry. Join us for a conversation with Entrata's Chief Technology Officer, Jason Taylor, about the impact AI will have across multifamily in the coming months and years.
The balance of building efficient multifamily systems that prioritize the human experience without sacrificing efficiency requires the technical thinker and a heart full of empathy. Mike Brewer, COO at The...
If you aren’t getting extra revenue from rental growth and your expenses are increasing, what can you do? The simple answer is finding new ancillary revenue streams. This e-book contains 16...
Celebrate Women’s History Month with us! In this webinar, Entrata CRO Amanda Fumo and three other industry leaders recognize the contributions of women in multifamily, highlighting accomplishments, sharing experiences and...
What is the role of “brand” in multifamily? How can you build one when your resources are limited? Where do you even start? And most of all, what’s the ROI?
As rental markets across the country soften, properties like yours are getting creative to differentiate themselves from the competition. Entrata’s Associate Director of Product Training Wyatt Moore and RVP Vincent...
In 2023 Entrata commissioned Forrester Consulting, a leading global market research firm, to examine the potential return on investment enterprises may realize by deploying Entrata. Join Entrata’s President, Chase Harrington, and...
Each generation makes its mark and Gen Z is no exception. They are poised to have a huge impact on the way we rent apartments, drive consumer demand, interact with brands, among other things.
In an ever changing rental market, multifamily communities seek innovative ways to stand out. This e-book highlights the impact of reporting on-time rent payments, benefiting both renters and property owners.
How can you make better business decisions and gain an advantage over the competition? Answer: business intelligence and data visualization.
This guide highlights how the opportunities to automate AP processes and operate more efficiently are massive.
As the housing market and broader economy face a period of dynamic change, multifamily is re-examining its own standard practices and discovering that a one-size-fits-all solution simply doesn't exist. This...
In this guide, you’ll find a few tactics that can help you experience significant utilities savings. Download a free copy to discover.
Multifamily marketing expert Mike Whaling joins Entrata's Virginia Love to discuss how to focus your efforts on what matters most, all while making your marketing spend more efficient.
With Dr. Lak Lakshmanan, the core concepts of AI are easy to understand. Lakshmanan breaks down how this technology is shaping the way businesses operate today, and how AI is poised to transform the future.
Learn a simple, 7-step process that can help you pick the best property management software for your business. In addition, you’ll learn things like: - How to avoid one potentially costly mistake...
Join Entrata for an insightful discussion about how you can help build a culture of success at your company. We’ll explore innovative learning and development techniques for teams, as well as the role supportive workplace environments have in supporting employee success. Don't miss the chance to hear practical tips and best practices for fostering a thriving workforce.
Multifamily operators are responsible for ensuring their site-level teams have the resources they need to work efficiently. This webinar examines leading strategies and explores why enabling efficiency matters so much in 2024.
Fraud is costly, time-consuming, and too common. In this e-book, you’ll: - Learn the four types of application fraud and how to avoid them - Discover an often overlooked step of a...
We surveyed 500 residents across the U.S. and compiled the findings in this free guide. In just five pages, you’ll learn: - The top five renting frustrations among residents and how...
As a new year begins, tried and true strategies may no longer be relevant, and it remains to be seen how leasing data collected in the wake of the 2020...
In this guide we explore what AI is, the different types of AI, and the positive impact it has on multifamily. How organizations can save time, be more efficient, and make better use of the staffing models.
This e-book is jam-packed with principles for creating and sustaining a stellar resident experience.
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