Helpful Resources for the Multifamily Industry

May 15, 2025

Gen Z: The Rent Generation

What is Gen Z’s approach to housing in today’s financial environment? Entrata, in collaboration with Qualtrics, surveyed over 2,000 U.S. renters in January 2025 to better understand Gen Z renters’ lifestyle choices and evolving priorities, and what this means for both renters and property owners. Join President Chase Harrington and Virginia Love as they go over the results.

April 24, 2025

The Age of Autonomous Property Management

AI and automation are reshaping how multifamily properties are managed—from leasing to maintenance and everything in between. By offloading repetitive tasks to smart systems, operators can streamline workflows, cut costs, and deliver a more personalized resident experience. This e-book breaks down the five levels of Autonomous Property Management (APM) and shows you how to prepare your portfolio for the future.

April 21, 2025

Boosting Leasing Performance with Entrata's Digital Marketing Bundle

Haverkamp Properties, a multifamily property management firm based in Iowa, has set ambitious growth goals for the coming years. However, the company felt that its previous digital marketing partner lacked the forward-thinking approach needed to help them achieve those objectives. After carefully evaluating several platforms, Haverkamp made the strategic decision to transition to Entrata’s Digital Marketing Bundle.

April 9, 2025

Winning with Revenue Management

Looking to optimize your pricing and leasing strategies? Join Entrata’s VP of Sales Nick Miller, Industry Principal Amy Roos, and Data Science Manager Mattie Langford as they discuss how revenue intelligence uses machine learning to provide actionable insights—allowing property managers to set the most profitable rates and predict renewal likelihoods.

April 1, 2025

Gen Z on the Lease

Financial barriers and lifestyle choices are reshaping Gen Z’s approach to housing, leading them to lean towards renting over homeownership. To provide a better understanding of Gen Z renters’ evolving priorities and what this means

April 1, 2025

Lead to Lease, Powered by AI

The traditional multifamily leasing process can be slowed by manual tasks and misdirected leads, resulting in disengaged prospects and missed opportunities. While technology improvements like digital marketing and chatbots have helped, there are still gaps in lead scoring and follow-up that need to be addressed. That’s where AI-powered leasing agents come in, promising faster, more efficient, and personalized lead-to-lease experiences for both prospects and leasing teams.

March 28, 2025

AI in Multifamily: Key Takeaways for NOI Growth

Is AI the key to multifamily NOI growth? Entrata partnered with Qualtrics and surveyed 300 multifamily executives to learn about their opinions on AI and its impact on NOI. Join Entrata President Chase Harrington along with CTO Jason Taylor as they dig into the results.

March 27, 2025

Marketing for Today’s Renters

As the multifamily industry evolves, so do the marketing strategies and customer experiences that accompany it. Laurel Zacher, Founder & CEO at LZ Strategic, joins Entrata’s Virginia Love to discuss the shift from traditional marketing to a “help-first” philosophy in the multifamily space, the importance of personal connections for better retention and referrals, and the role of technology in enhancing the leasing experience. Join them as they share ideas on creating authentic marketing content, balancing positivity with transparency, and gathering feedback in innovative ways.

March 25, 2025

Your Multifamily Utility Playbook

Utility costs are a significant expense for multifamily properties, and navigating market volatility and new regulations can be tricky. This e-book offers practical strategies to help you manage energy expenses, from choosing the right billing method to preparing for stricter building performance standards. You'll learn how to optimize energy use, reduce costs, and improve efficiency while staying compliant.

March 11, 2025

Tech & Innovation: The Future of Multifamily Leadership

As technology rapidly advances and resident expectations evolve, the challenge of identifying and nurturing high-potential talent becomes even more critical. Erica White, SVP of Technology & Strategic Initiatives at Article Student Living, joins Entrata’s Amanda Fumo to explore how a technology-focused culture combines with problem solving and adaptability for developing the next wave of leaders, and how mentorship and innovation are fostering growth at Article.

March 6, 2025

Resident Rewards: The Next Big Thing in Multifamily

Loyalty programs have been a key strategy for customer retention across industries for decades—and now, they’re making an impact in the multifamily industry. In this webinar, Entrata’s Industry Principal of Resident Services Alex Buchanan is joined by Sr. Product Manager Britton Pederson to discuss how resident rewards programs are boosting resident retention and reducing property costs.

March 5, 2025

Driving NOI with AI: A Multifamily Survey

AI adoption in multifamily is still evolving, but it’s already transforming how property managers make important decisions and enhance the resident experience. In partnership with Qualtrics, Entrata surveyed 300 industry executives about their plans for AI and how they plan to grow NOI in today’s challenging economic environment. This report dives into the current state of AI in multifamily, highlighting key trends, challenges, and opportunities.

February 27, 2025

Navigating the Future of Rent Reporting

Discover how rent reporting is becoming essential for multifamily properties and how it can benefit both you and your residents.

February 26, 2025

Streamlining Insurance in Multifamily

With the frequency of natural disasters in the U.S. in recent years, ensuring your properties are properly covered by insurance is more crucial than ever. Managing insurance for a large multifamily portfolio and keeping track of both individual renters' policies and your master policy can be overwhelming, especially when the process is manual.

February 25, 2025

Tech Meets Affordable Housing

Property management companies face unique challenges when it comes to developing and managing affordable housing, from navigating complex regulations to dealing with increased operating costs. This e-book explores how technology can help streamline operations, reduce costs, and ensure compliance across affordable and market-rate properties alike.

February 21, 2025

Procurement Powered by Automation

Wondering how to streamline your procurement workflows? In this webinar, Entrata’s SVP of Product, Sara Sharpe, is joined by Kristina Super, Director of Strategic Services at Berger Communities, and Dave Cooper, CEO at NetVendor, for a discussion about some of the foundational pillars of the procure-to-pay process, specifically Vendor Compliance and eProcurement, and how transitioning to more efficient, automated workflows can positively impact your properties.

February 21, 2025

The Future of Rent Reporting

As new rent reporting laws take effect, property owners need to stay ahead of the curve. Rent reporting helps residents build credit, encourages on-time payments, enhances a property's competitive advantage, and improves financial stability for both parties. This e-book explores how offering rent reporting can benefit both renters and property owners, especially in light of new legislation.

February 10, 2025

The Multifamily Talent Edge

Attracting and retaining top talent is crucial in the multifamily industry. Those who do it right focus on building a strong company culture aligned with core values. By leveraging effective recruiting channels, providing comprehensive training and onboarding, and utilizing technology to improve the employee experience, management companies can come out ahead in the competition for top talent.

February 8, 2025

Affordable Housing in 2025: A Discussion of Markets & Trends

Start the new year with a solid grasp of the key trends and challenges shaping the Affordable Housing landscape in 2025 and beyond. Entrata CRO Amanda Fumo hosts a panel of industry voices for a crucial discussion of potential policy changes, emerging development trends, and the growing role of technology, including AI, in affordable housing management. Join us to discover how these forces impact property managers and what lies ahead for the affordable housing market.

January 16, 2025

Investing in the Right Property Management Software

In 2025, multifamily businesses are facing two key challenges: navigating the impact of AI on operations and dealing with complex property management software ... selecting software that truly benefits your business can be daunting. This e-book will guide you through five essential criteria for evaluating property management software, helping you make an informed investment.

Resident Experts - Changing Rules of Reputation Management

January 15, 2025

The Changing Rules of Reputation Management

For as long as online reviews have existed, property managers have been tasked with figuring out how to manage a property’s online reputation. Evan Reyne, VP of Operations at Opiniion Inc., joins Entrata’s Virginia Love to explore the key aspects of managing online reviews for multifamily properties in light of recent changes to FTC guidelines.

December 20, 2024

Detecting Fraud and Managing Risk in Multifamily

Fraudulent activities are becoming increasingly sophisticated, and property managers face significant financial risks. In this webinar, Entrata’s SVP of Product, Kelly Canepa, is joined by Fannie Thomas, Sr. Director of Business Applications and Information Technology at RangeWater Real Estate, and Taryn Silva, VP of Learning & Development at Mill Creek Residential, to discuss the challenges and solutions for mitigating fraud in property management.

December 14, 2024

Preventing Fraud in Multifamily

Despite the best efforts of many, fraud remains rampant across the multifamily industry. Fraudulent applications can significantly impact a property’s bottom line, leading to delinquent rent payments, evictions, and potential loss of future revenue from negative reviews. This e-book explores how you can significantly reduce fraud risk at your properties by taking the necessary measures, following the right strategies, and using the most effective tools.

December 13, 2024

Your Guide to Security Deposit Alternatives

With rising move-in costs, renters are seeking ways to enhance their freedom to move and reduce the financial strain of securing a new unit. In response, several jurisdictions have passed renter’s choice laws in an effort to make housing more accessible by reducing upfront move-in fees. This e-book explores how property managers can adopt innovative deposit alternatives to lower move-in barriers while improving their bottom line.

December 10, 2024

Entrata Accounting Functionality

Explore various accounting features within Entrata, including consistent tasks and reporting functionality.

Resident Experts - Pushing the Boundaries of Possibility in Multifamily

December 6, 2024

Resident Experts Golden Door Awards

In 2023, Entrata inaugurated the Golden Door awards to recognize excellence, dedication, and commitment within the multifamily community. Representatives from this year’s winning companies join Entrata’s Virginia Love to highlight the ways Landmark Properties, Berger, IRT, and American Landmark are pushing boundaries, increasing efficiency, and elevating the resident experience across their portfolios.

December 5, 2024

AI in Multifamily: The Difference is Data

Artificial Intelligence is transforming property management by enabling faster, smarter decision-making. Join Entrata’s Chief Technology Officer, Jason Taylor, and VP of Engineering Travis Elnicky, for an insightful discussion on the power of combining rich data sources with AI-driven tools to achieve unparalleled operational efficiency, enhanced resident experiences, and increased profitability.

December 3, 2024

Resident-Based Services That Attract & Retain

Acquiring and retaining quality residents is crucial in property management. Haverkamp’s approach? Offering tools and services that elevate the resident experience and differentiate properties from the competition. In this webinar, we take a close look at several examples that have been successfully implemented across properties.

November 30, 2024

Multifamily’s Top Challenges and Solutions for 2025

At the recent Entrata Summit held in September 2024, we gathered insights from 20 industry leaders on the top challenges facing multifamily in 2025. This e-book explores how technology, particularly AI and automation, can help solve them.

November 15, 2024

Mastering the Art of Procure-to-Pay

Many multifamily businesses encounter significant challenges in procurement due to manual processes that slow down operations and create inefficiencies. By implementing automated solutions, property management teams can streamline purchasing, reduce errors, enhance vendor relationships, and improve overall operational efficiency.

November 13, 2024

AI & Resident Communication

Discover how AI can help tackle your biggest property management challenges: communicating with prospects and residents. In this webinar, Entrata Product Education Manager Elton Yang is joined by RVP Justin Finch for a discussion about how AI is shaping multifamily workflows right now.

October 28, 2024

The State of Multifamily

While multifamily businesses have faced several obstacles in recent years, technology has helped many executives maintain an optimistic view of the market. But how exactly is evolving technology affecting operations? We surveyed more than 300 multifamily executives across management

October 23, 2024

The 2024 State of Multifamily Report Webinar

Entrata surveyed more than 300 multifamily executives across management, marketing, leasing, and accounting to find out how AI, centralization, fraud prevention, and more are impacting their businesses. Join President Chase Harrington along with Virginia Love & Stephanie Fuhrman as they dig into the results.

October 22, 2024

Unlocking the Power of Resident Services

This comprehensive guide explores how value-added services can streamline the move-in process, encourage on-time payments, and more to elevate the resident experience and drive property success.

Woman smiling while looking at her phone.

October 8, 2024

Entrata Accounting 202

Entrata Accounting 202 is a targeted course designed for property management professionals looking to deepen their understanding of operational efficiencies in accounting processes. Building on foundational knowledge, this course explores the strategic use of scheduled, conditional, and manual charges to streamline financial operations. Participants will gain practical skills in vendor setup and accounts payable (AP) processes, including completing payments and managing resident refunds within the AP framework. By completing the course and passing the exam, you will earn 1 CPE credit. Join us for an in-depth exploration of Entrata's accounting features, tailored for professionals seeking to refine their approach to property management accounting.

Entrata Resident Experts with Josh Goldstein

October 7, 2024

Tech-Driven, People-Focused Property Management with Josh Goldstein | Resident Experts

As the role of technology in multifamily grows, so do questions of how to balance tech-driven efficiency with personalized service to residents. Josh Goldstein, VP of Strategic Partnerships at...

October 7, 2024

The Multifamily Employer’s Handbook

This e-book shows how implementing key recruiting & retention practices can help multifamily businesses overcome staffing challenges and achieve long-term success. You'll Learn: -How current...

September 18, 2024

Entrata 2024 Resident Report

Today's rental market has shifted, and keeping up with current renters’ needs and preferences is essential. Entrata's 2024 Resident Report equips you with the insights you need to attract and retain residents, optimize your operations, and ultimately, drive profitability.

September 12, 2024

AI & Property Management: A Leadership Perspective

As industry leadership seeks to understand how AI will drive innovation, optimize operations, and redefine resident experiences, we’re seeing both excitement and apprehension.

September 4, 2024

Resident Experts with Lisa Trosien & Kate Good

Apartment All Stars, a collective of the multifamily industry’s most engaging speakers, has been traveling the country, educating and energizing teams for years. All Star veterans Lisa Trosein and Kate Good...

August 22, 2024

Navigating Fraud in Multifamily

In 2023, the average manager or owner wrote off over $1M in bad debt because of fraudulent applications. Odds are your company is on the lookout for tools that protect...

August 21, 2024

The Multifamily Guide to Self-Service

Today's renters expect the same ease and convenience from their property management that they find in so many other daily transactions. Easy and accessible self-service tools empower your residents, boosting...

August 9, 2024

Viewpoints: Leading Effective Site Teams with Anne-Marie Niklaus & Sarah Greenough

As the industry adjusts to a dynamic multifamily landscape, management strategies are also evolving. Berger President Anne-Marie Niklaus, Princeton Properties EVP & CMO Sarah Greenough, and Entrata CRO Amanda Fumo...

August 9, 2024

From Clicks to Keys: Friction-free move-ins and move-outs

If a property has a clunky website or confusing move-in / move-out process, brand reputation suffers. This can lead to lower occupancy, fewer renewals, and bad reviews. This e-book will walk...

July 25, 2024

Generative & Predictive AI: A Powerful Duo for Multifamily

Generative AI and predictive AI are all the rage these days. But what are they, exactly? And how can you leverage them to transform how you operate and market your...

July 23, 2024

Takeaways and Trends From Apartmentalize 2024

With another Apartmentalize behind us, there are so many takeaways, insights, and trends to consider. Join Entrata’s Product Education Principal Wyatt Moore and Manager of Professional Services Jordan Mills as...

July 17, 2024

The Future of the Resident Experience with Daryl Smith

Property owners and operators are embracing AI, offering hospitality-level service, and adopting a holistic approach to the resident experience. But what’s on the horizon? Daryl Smith, CMO at KETTLER, Inc.,...

July 16, 2024

Automate Your Way to Peak Efficiency

With so many time-saving automations available, property owners and operators need to answer this question: Are you leveraging AI & other technologies to help your business reach its full potential? This...

June 26, 2024

AI & the Future of Work in the Multifamily Industry

Entrata President Chase Harrington joins CTO Jason Taylor for this installment of our ongoing webinar series exploring the impact of AI on the multifamily industry. Sign up to discover how...

June 19, 2024

How to Improve Resident Communication with AI

For most property owners and operators, the headline this year is rising operating costs. As inflation, interest rates, labor costs, and property insurance all increase, multifamily executives need to find...

June 12, 2024

Multifamily Lead Management

Today’s renters have high expectations. Once they make a purchase or ask a question, they expect an almost immediate response. And the longer you take to respond, the lower your...

June 4, 2024

How to Engage With Apartmentalize 2024

Join Entrata CRO Amanda Fumo for a discussion about what you can do to engage with Apartmentalize 2024. She’ll be joined by Sherry Freitas, Jamie Gorski, and Kate Good, three...

May 16, 2024

Affordable Housing Best Practices

With a shortage of over 7 million affordable housing units in the United States, we are in the middle of a crisis. To compound the problem, managing properties with HUD,...

May 9, 2024

Student Turn Strategies that Drive Efficiency

How to Ensure an Efficient Student Turn Experience. Find out how you can make the next turn cycle more efficient than ever before.

May 1, 2024

The Paradox of AI

While fraud detection technology is rapidly improving, there’s a stronger tool already available: Artificial Intelligence. But many property owners are hesitant to use AI during the application and approval process...

April 30, 2024

Generative AI 101

Artificial Intelligence has been used for years in the multifamily industry—think chatbots on leasing websites. And while generative AI's capabilities seem limitless and a bit overwhelming, there are actually a...

April 30, 2024

The Key to Making Better Business Decisions

Determining demand for your properties is incredibly difficult. So many questions may run through your mind: What will demand look like next year? What markets should I be entering or...

April 25, 2024

The New American Dream

As more Americans choose renting over home ownership, the American dream is experiencing a substantial change. In this webinar, our guests will discuss the findings from Entrata’s recent survey of 2,000 renters across the United States.

April 17, 2024

Entrust + Entrata

Discover how Entrust Property Solutions revolutionized property management with Entrata, delivering seamless engagement for prospects and residents. Founded by industry veterans with a vision for efficiency, Entrust chose Entrata to optimize...

Resident Experts with Mike Whaling webinar image

April 17, 2024

The Most Effective Marketing for Multifamily with Mike Whaling

Multifamily marketing expert Mike Whaling joins Entrata's Virginia Love to discuss how to focus your efforts on what matters most, all while making your marketing spend more efficient.

April 10, 2024

4 Strategies for Making the Most of Your Property’s Utilities

In this guide, you’ll find a few tactics that can help you experience significant utilities savings.

April 1, 2024

Entrata Accounting 101

Entrata Accounting 101 is a targeted course addressing the practical challenges encountered in property management accounting. This course provides a thorough examination of industry pain points, showcasing Entrata’s solutions for...

Empowering Teams to Succeed webinar image

March 27, 2024

Empowering Teams to Succeed How to Implement a Successful Training Program

Join Entrata for an insightful discussion about how you can help build a culture of success at your company. We’ll explore innovative learning and development techniques for teams, as well as the role supportive workplace environments have in supporting employee success. Don't miss the chance to hear practical tips and best practices for fostering a thriving workforce.

March 20, 2024

AI & the Multifamily Industry

This e-book provides a background of AI technology and explores its role in the multifamily industry, examining ways that AI is already impacting workflows and how it is most likely to shape our future.

March 19, 2024

2024 Report: The New American Dream

In the past, home ownership was considered a primary measure of whether or not someone has achieved the American dream, but that’s no longer the case. A January 2024 survey...

March 5, 2024

16 Ways to Generate Ancillary Revenue

If you aren’t getting extra revenue from rental growth and your expenses are increasing, what can you do? The simple answer is finding new ancillary revenue streams. This e-book contains 16...

March 5, 2024

The Economics of Rent Credit Reporting

In an ever changing rental market, multifamily communities seek innovative ways to stand out. This e-book highlights the impact of reporting on-time rent payments, benefiting both renters and property owners.

February 21, 2024

The Role of AI in Multifamily | Creating Efficiencies for your business

We are only now beginning to see how Artificial Intelligence will impact the multifamily industry. Join us for a conversation with Entrata's Chief Technology Officer, Jason Taylor, about the impact AI will have across multifamily in the coming months and years.

February 20, 2024

Automation is key for an efficient AP process

This guide highlights how the opportunities to automate AP processes and operate more efficiently are massive.

February 14, 2024

Building an Authentic Brand Strategy with Dana Pate

What is the role of “brand” in multifamily? How can you build one when your resources are limited? Where do you even start? And most of all, what’s the ROI?

January 17, 2024

Fighting Fraud in Multifamily with Daniel Berlind | Resident Experts

The fraudsters targeting multifamily communities are growing in number and skill, so traditional mitigation methods will need to evolve to keep up. Daniel Berlind, CEO of Snappt, talks about the...

December 5, 2023

Demystifying Artificial Intelligence with Dr. Lak Lakshmanan | Resident Experts

With Dr. Lak Lakshmanan, the core concepts of AI are easy to understand. Lakshmanan breaks down how this technology is shaping the way businesses operate today, and how AI is poised to transform the future.

November 1, 2023

The Total Economic Impact™ of Entrata

How much do property management companies save when they use Entrata's all-in-one platform? Entrata commissioned Forrester Consulting, a leading global market research firm, to examine the potential return on investment...

October 1, 2023

The Total Economic Impact™ of Entrata

In 2023 Entrata commissioned Forrester Consulting, a leading global market research firm, to examine the potential return on investment enterprises may realize by deploying Entrata. Join Entrata’s President, Chase Harrington, and...

Digital Marketing That Converts Guide Image

August 11, 2023

Want to Increase Conversions?

Discover how to build an effective digital marketing strategy with tips and tricks like: - The most important question to ask yourself when creating your digital marketing campaign - Five must-have characteristics...

January 11, 2023

5 Steps to Improve Your Reputation

Long before they think of taking a tour or filling out an application, today's residents will search out everything they can find about your properties online, including your website, social media, and online reviews. Having a consistent presence across all of these is paramount.

Everything to Know About Renters Insurance Cover Image

October 11, 2022

Everything About Renters Insurance

In the past, implementing a renters insurance program proved to be difficult and time consuming. Luckily, recent advances in technology have simplified the process for implementing and managing a successful renters insurance program. This guide covers the steps for getting started, best practices for maintaining a program, and how renters insurance can actually give a boost to your bottom line.

April 24, 2025

The Age of Autonomous Property Management

April 1, 2025

Lead to Lease, Powered by AI

March 25, 2025

Your Multifamily Utility Playbook

February 26, 2025

Streamlining Insurance in Multifamily

February 25, 2025

Tech Meets Affordable Housing

February 21, 2025

The Future of Rent Reporting

January 16, 2025

Investing in the Right Property Management Software

December 14, 2024

Preventing Fraud in Multifamily

December 13, 2024

Your Guide to Security Deposit Alternatives

November 30, 2024

Multifamily’s Top Challenges and Solutions for 2025

November 15, 2024

Mastering the Art of Procure-to-Pay

October 22, 2024

Unlocking the Power of Resident Services

This comprehensive guide explores how value-added services can streamline the move-in process, encourage on-time payments, and more to elevate the resident experience and drive property success.

October 7, 2024

The Multifamily Employer’s Handbook

This e-book shows how implementing key recruiting & retention practices can help multifamily businesses overcome staffing challenges and achieve long-term success. You'll Learn: -How current...

April 30, 2024

Generative AI 101

April 30, 2024

The Key to Making Better Business Decisions

Determining demand for your properties is incredibly difficult. So many questions may run through your mind: What will demand look like next year? What markets should I be entering or...

May 1, 2024

The Paradox of AI

May 16, 2024

Affordable Housing Best Practices

With a shortage of over 7 million affordable housing units in the United States, we are in the middle of a crisis. To compound the problem, managing properties with HUD,...

June 12, 2024

Multifamily Lead Management

Today’s renters have high expectations. Once they make a purchase or ask a question, they expect an almost immediate response. And the longer you take to respond, the lower your...

June 19, 2024

How to Improve Resident Communication with AI

July 16, 2024

Automate Your Way to Peak Efficiency

August 9, 2024

From Clicks to Keys: Friction-free move-ins and move-outs

If a property has a clunky website or confusing move-in / move-out process, brand reputation suffers. This can lead to lower occupancy, fewer renewals, and bad reviews. This e-book will walk...

August 21, 2024

The Multifamily Guide to Self-Service

October 11, 2022

Everything About Renters Insurance

August 11, 2023

Want to Increase Conversions?

January 11, 2023

5 Steps to Improve Your Reputation

March 5, 2024

16 Ways to Generate Ancillary Revenue

If you aren’t getting extra revenue from rental growth and your expenses are increasing, what can you do? The simple answer is finding new ancillary revenue streams. This e-book contains 16...

March 5, 2024

The Economics of Rent Credit Reporting

February 20, 2024

Automation is key for an efficient AP process

This guide highlights how the opportunities to automate AP processes and operate more efficiently are massive.

April 10, 2024

4 Strategies for Making the Most of Your Property’s Utilities

In this guide, you’ll find a few tactics that can help you experience significant utilities savings.

March 20, 2024

AI & the Multifamily Industry

May 15, 2025

Gen Z: The Rent Generation

April 9, 2025

Winning with Revenue Management

March 28, 2025

AI in Multifamily: Key Takeaways for NOI Growth

March 6, 2025

Resident Rewards: The Next Big Thing in Multifamily

February 27, 2025

Navigating the Future of Rent Reporting

Discover how rent reporting is becoming essential for multifamily properties and how it can benefit both you and your residents.

February 21, 2025

Procurement Powered by Automation

May 9, 2024

Student Turn Strategies that Drive Efficiency

How to Ensure an Efficient Student Turn Experience. Find out how you can make the next turn cycle more efficient than ever before.

February 10, 2025

The Multifamily Talent Edge

December 20, 2024

Detecting Fraud and Managing Risk in Multifamily

December 5, 2024

AI in Multifamily: The Difference is Data

December 3, 2024

Resident-Based Services That Attract & Retain

November 13, 2024

AI & Resident Communication

October 23, 2024

The 2024 State of Multifamily Report Webinar

August 22, 2024

Navigating Fraud in Multifamily

In 2023, the average manager or owner wrote off over $1M in bad debt because of fraudulent applications. Odds are your company is on the lookout for tools that protect...

July 23, 2024

Takeaways and Trends From Apartmentalize 2024

July 25, 2024

Generative & Predictive AI: A Powerful Duo for Multifamily

Generative AI and predictive AI are all the rage these days. But what are they, exactly? And how can you leverage them to transform how you operate and market your...

June 26, 2024

AI & the Future of Work in the Multifamily Industry

Entrata President Chase Harrington joins CTO Jason Taylor for this installment of our ongoing webinar series exploring the impact of AI on the multifamily industry. Sign up to discover how...

September 12, 2024

AI & Property Management: A Leadership Perspective

As industry leadership seeks to understand how AI will drive innovation, optimize operations, and redefine resident experiences, we’re seeing both excitement and apprehension.

June 4, 2024

How to Engage With Apartmentalize 2024

Join Entrata CRO Amanda Fumo for a discussion about what you can do to engage with Apartmentalize 2024. She’ll be joined by Sherry Freitas, Jamie Gorski, and Kate Good, three...

April 25, 2024

The New American Dream

February 21, 2024

The Role of AI in Multifamily | Creating Efficiencies for your business

October 1, 2023

The Total Economic Impact™ of Entrata

March 27, 2024

Empowering Teams to Succeed How to Implement a Successful Training Program

April 1, 2025

Gen Z on the Lease

March 5, 2025

Driving NOI with AI: A Multifamily Survey

October 28, 2024

The State of Multifamily

September 18, 2024

Entrata 2024 Resident Report

March 19, 2024

2024 Report: The New American Dream

In the past, home ownership was considered a primary measure of whether or not someone has achieved the American dream, but that’s no longer the case. A January 2024 survey...

November 1, 2023

The Total Economic Impact™ of Entrata

December 10, 2024

Entrata Accounting Functionality

Explore various accounting features within Entrata, including consistent tasks and reporting functionality.

April 1, 2024

Entrata Accounting 101

October 8, 2024

Entrata Accounting 202

April 21, 2025

Boosting Leasing Performance with Entrata's Digital Marketing Bundle

April 17, 2024

Entrust + Entrata

March 27, 2025

Marketing for Today’s Renters

March 11, 2025

Tech & Innovation: The Future of Multifamily Leadership

February 8, 2025

Affordable Housing in 2025: A Discussion of Markets & Trends

January 15, 2025

The Changing Rules of Reputation Management

December 6, 2024

Resident Experts Golden Door Awards

October 7, 2024

Tech-Driven, People-Focused Property Management with Josh Goldstein | Resident Experts

As the role of technology in multifamily grows, so do questions of how to balance tech-driven efficiency with personalized service to residents. Josh Goldstein, VP of Strategic Partnerships at...

August 9, 2024

Viewpoints: Leading Effective Site Teams with Anne-Marie Niklaus & Sarah Greenough

July 17, 2024

The Future of the Resident Experience with Daryl Smith

September 4, 2024

Resident Experts with Lisa Trosien & Kate Good

January 17, 2024

Fighting Fraud in Multifamily with Daniel Berlind | Resident Experts

The fraudsters targeting multifamily communities are growing in number and skill, so traditional mitigation methods will need to evolve to keep up. Daniel Berlind, CEO of Snappt, talks about the...

February 14, 2024

Building an Authentic Brand Strategy with Dana Pate

What is the role of “brand” in multifamily? How can you build one when your resources are limited? Where do you even start? And most of all, what’s the ROI?

April 17, 2024

The Most Effective Marketing for Multifamily with Mike Whaling

Multifamily marketing expert Mike Whaling joins Entrata's Virginia Love to discuss how to focus your efforts on what matters most, all while making your marketing spend more efficient.

December 5, 2023

Resource Center

Gen Z: The Rent Generation

The Age of Autonomous Property Management

Boosting Leasing Performance with Entrata's Digital Marketing Bundle

Winning with Revenue Management

Gen Z on the Lease

Lead to Lease, Powered by AI

AI in Multifamily: Key Takeaways for NOI Growth

Marketing for Today’s Renters

Your Multifamily Utility Playbook

Tech & Innovation: The Future of Multifamily Leadership

Resident Rewards: The Next Big Thing in Multifamily

Driving NOI with AI: A Multifamily Survey

Navigating the Future of Rent Reporting

Streamlining Insurance in Multifamily

Tech Meets Affordable Housing

Procurement Powered by Automation

The Future of Rent Reporting

The Multifamily Talent Edge

Affordable Housing in 2025: A Discussion of Markets & Trends

Investing in the Right Property Management Software

The Changing Rules of Reputation Management

Detecting Fraud and Managing Risk in Multifamily

Preventing Fraud in Multifamily

Your Guide to Security Deposit Alternatives

Entrata Accounting Functionality

Resident Experts Golden Door Awards

AI in Multifamily: The Difference is Data

Resident-Based Services That Attract & Retain

Multifamily’s Top Challenges and Solutions for 2025

Mastering the Art of Procure-to-Pay

AI & Resident Communication

The State of Multifamily

The 2024 State of Multifamily Report Webinar

Unlocking the Power of Resident Services

Entrata Accounting 202

Tech-Driven, People-Focused Property Management with Josh Goldstein | Resident Experts

The Multifamily Employer’s Handbook

Entrata 2024 Resident Report

AI & Property Management: A Leadership Perspective

Resident Experts with Lisa Trosien & Kate Good

Navigating Fraud in Multifamily

The Multifamily Guide to Self-Service

Viewpoints: Leading Effective Site Teams with Anne-Marie Niklaus & Sarah Greenough

From Clicks to Keys: Friction-free move-ins and move-outs

Generative & Predictive AI: A Powerful Duo for Multifamily

Takeaways and Trends From Apartmentalize 2024

The Future of the Resident Experience with Daryl Smith

Automate Your Way to Peak Efficiency

AI & the Future of Work in the Multifamily Industry

How to Improve Resident Communication with AI

Multifamily Lead Management

How to Engage With Apartmentalize 2024

Affordable Housing Best Practices

Student Turn Strategies that Drive Efficiency

The Paradox of AI

Generative AI 101

The Key to Making Better Business Decisions

The New American Dream

Entrust + Entrata

The Most Effective Marketing for Multifamily with Mike Whaling

4 Strategies for Making the Most of Your Property’s Utilities

Entrata Accounting 101

Empowering Teams to Succeed How to Implement a Successful Training Program

AI & the Multifamily Industry

2024 Report: The New American Dream

16 Ways to Generate Ancillary Revenue

The Economics of Rent Credit Reporting

The Role of AI in Multifamily | Creating Efficiencies for your business

Automation is key for an efficient AP process

Building an Authentic Brand Strategy with Dana Pate

Fighting Fraud in Multifamily with Daniel Berlind | Resident Experts

Demystifying Artificial Intelligence with Dr. Lak Lakshmanan | Resident Experts

The Total Economic Impact™ of Entrata

The Total Economic Impact™ of Entrata

Want to Increase Conversions?

5 Steps to Improve Your Reputation

Everything About Renters Insurance

The Age of Autonomous Property Management

Lead to Lease, Powered by AI